Client Success Story: WordPress to Umbraco: Building a Smarter, Stronger Online Presence

Client Success Story: WordPress to Umbraco: Building a Smarter, Stronger Online Presence

Jul 28, 2025

Client Success Story: WordPress to Umbraco: Building a Smarter, Stronger Online Presence

Client Overview

  • Name: Nepal Dare Adventures

  • Founder: Licensed rock climbing guide with over 10 years of hands-on experience in Nepal’s trekking and adventure tourism scene

  • Vision: Build his own adventure company and grow organically through digital trust and visibility

  • Challenge: Old website was cluttered, lacked SEO, and underperformed on Google, making it hard to attract international clients


Phase 1: Listening First – Understanding His Needs

When the founder visited our office in late 2023, he wasn’t just looking for a new website - he wanted a reliable, long-term digital partner.

Key insights from consultation:

  1. Goal: Build digital trust, seo friendly website  and attract global adventure seekers

  2. Pain points: Poor UI/UX, no SEO, and zero returns from the current website

  3. Strength: Real expertise in canyoning, rock climbing, caving, rafting, and medical volunteering treks

Our suggestion:
Instead of a high-tech rush, we recommended starting with a simple yet powerful static website focused on storytelling, clarity, and foundational SEO.

clinet success story .jpg


Phase 2: Clean Start : Building the Right Foundation

We developed a clean, informative, and user-friendly static website that aligned with his goals and budget.

Integrations included:

  • Google Analytics & Google Search Console (real-time monitoring)

  • Google Business Profile setup & optimization

  • SEO-friendly content tailored to key services: canyoning, caving, rafting, and medical volunteering treks


Phase 3: Growth Begins : Dynamic Website & SEO Upgrade

After 6–7 months, the website began showing growth in organic visitors, Google impressions, and real inquiries. The founder decided to upgrade to a dynamic website for more flexibility.

Upgrades included:

  1. CMS (Umbraco) access for self-updating packages

  2. Improved internal linking and site structure

  3. Advanced SEO and UX improvements

  4. Implemented only what added value, keeping the platform manageable


Phase 4: Full Optimization :  A Real Lead Engine

As trust grew and results became visible, we moved into technical and advanced SEO work for long-term growth.

Enhancements included:

  • Schema markup for better search visibility

  • Speed optimization

  • On-page SEO for all key trekking and adventure pages

  • Local SEO to attract regional interest

Now, the website is more than a digital brochure - it’s a lead-generation platform. Our team continues to support and guide him along the way.


Results & Growth

  • Organic traffic and impressions increased within 6 months

  • Ranking improvements for niche adventure keywords

  • Boost in international inquiries

  • Website is now a key marketing and booking tool


What We’re Proud Of

  1. He didn’t chase trends- he believed in the process

  2. Took steady steps, stayed consistent, and focused on fundamentals

  3. Treated us as long-term partners, not just developers

  4. Watching his business grow slowly but surely makes us truly proud

“Helping purpose-driven entrepreneurs like Nepal Dare Adventures grow step by step is exactly why we do what we do.”


Services Provided

  • Website Design & UI Overhaul

  • Dynamic CMS Development (Umbraco)

  • Basic + Advanced SEO

  • Google Business Profile Setup

  • Technical Strategy & Ongoing Support


Want to turn your passion into a thriving online presence like Nepal Dare Adventures? Let’s make it happen chat with me directly on WhatsApp: +977-9841843316